Ivy Tech Indianapolis has unveiled a 60-foot full bus wrap in partnership with Adsposure and IndyGo, underscoring its commitment to engaging with the Indianapolis community and showcasing its brand in innovative ways. The campaign is designed to increase visibility and connect with the public, reinforcing Ivy Tech’s role as an accessible educational resource.
The design, created collaboratively by Adsposure’s award-winning team and Ivy Tech leadership, reflects the college’s branding while fostering a sense of connection with the community. “The goal was to create a design that truly looked like it came from Ivy Tech’s desk,” said Joe Jarrell, Account Executive – Indianapolis Market, Adsposure. “We love the way it turned out, balancing a bold, visually appealing layout with the simplicity that makes outdoor advertising so effective.”
The bus wrap, which will be prominently featured on IndyGo’s Red Line, serves as a platform for raising awareness of Ivy Tech’s educational opportunities while supporting the city’s transit infrastructure. The campaign reflects Ivy Tech’s ongoing efforts to reach diverse audiences and create meaningful connections through strategic partnerships.
Adsposure’s collaboration with IndyGo ensured the seamless execution of the project, from design to installation. A timelapse video of the process was also created, providing valuable content for Ivy Tech’s marketing efforts. “We are proud to promote Ivy Tech’s educational offerings, helping drive branding and enrollment while supporting vital community transit,” Jarrell added. “This campaign reflects the power of collaboration and a shared vision for a stronger, more connected Indianapolis.”
By engaging the community through impactful initiatives like this, Ivy Tech continues to demonstrate its dedication to expanding access to education and building relationships that benefit Indianapolis and beyond.
About Ivy Tech Community College
Ivy Tech Community College is Indiana's largest public postsecondary institution and the nation's largest singly accredited statewide community college system, accredited by the Higher Learning Commission. Ivy Tech has campuses throughout Indiana and also serves thousands of students annually online. It serves as the state's engine of workforce development, offering associate degrees, long- and short-term certificate programs, industry certifications, and training that aligns with the needs of the community. The College provides a seamless transfer to other colleges and universities in Indiana, as well as out of state, for a more affordable route to a bachelor's degree.
