Columbus Campus

Employees of the Ivy Tech Columbus Service Area can request services and support from the Marketing and Communications Department. This includes full-time faculty, adjunct faculty, staff, and administrators.

The department provides the following services and support:

• Branding Review & Approval
• Digital Signage Requests and Creation (Television slides in Moravec Hall and at Franklin and Shelbyville)
• Print & Digital Materials (Flyers, Brochures, Posters, Booklets, Invitations, etc.)
• Photography & Video
• Social Media (Posts & Events)
• Press Releases & Media Advisories
• Swag, Giveaways, Promotional Needs (promo items, tablecloths, etc.)
• Website Updates

This is not an exhaustive list. Other services and support may be provided.

All services and support are at the discretion of the Marketing and Communications Department and may require discussions to better understand the audience, purpose, scope, and budget of the request.

The Columbus Service Area works in tandem with Systems Office to establish and execute marketing strategy at state and local levels. All requests for projects from Columbus Service Area employees should start with the Columbus Service Area Marketing and Communications Department. 

The service area marketing department will coordinate with Systems Office marketing when appropriate and necessary. 

The operating procedures were developed to set expectations, gain a mutual understanding of services and support available, and ensure timely execution and delivery of requested services and support. By following these procedures, employees requesting services can have assurance that their requested services and support will be on brand and on time.

Most services and support require special considerations. Before entering a request, please consider the following:

• Who is the audience for my requested materials?
• How will I distribute my materials to this audience?
• What efforts are planned to connect with this audience beyond the requested materials?
• In what ways will I follow up with this audience after distributing the requested materials or making initial contact?
• What budget will be used to pay for any items that have costs?

Preparing answers to these questions can help ensure a smooth and efficient request process.

Requests should be made at least four weeks in advance of project deadline dates to allow the Marketing and Communications Department sufficient time for intake, scheduling, and completion. Additional lead time may be necessary depending on the size and scope of the project.

Best Practice: A best practice is to involve the department in the formation of any efforts in which marketing and communications services and support will be requested.

All requests for services and support should be made through the Marketing Request Form.

If you have a request for services or support not included on the form, please contact Chris Schilling, Director of Marketing and Communications, at cschilling1@ivytech.edu.

After the Marketing and Communications Department receives a request, it will be scheduled into the department’s workflow and assigned to a member of the department. The department member will connect with the employee who made the request to confirm receipt, gather additional information and materials, and potentially set time to discuss the request further. The department will follow up with employees who make requests to provide status updates, inform on completion of requested services and support, and deliver any requested materials.